Articles
Notes from a small studio that builds and runs its own software.
We publish here when there's something honest worth writing β about custom software, premium websites, e-Factura, and what changes inside a business when its tools start working.
Β· 8 min
5 mistakes we see weekly on small business websites (and what they mean for your customers)
Real problems found in weekly audits. Here's what 9 out of 10 sites miss β and how it changes how customers perceive your business.
Read the articleΒ· 8 min
How to tell if your site is actually bringing in customers (3 metrics that actually matter)
Visits aren't customers. Here are the 3 numbers worth watching weekly β and which ones are just distractions. With GA4 screenshots.
Read the articleΒ· 9 min
How customers actually find businesses in 2026 (Google isn't the only place anymore)
Customers now search in ChatGPT, Perplexity, and Gemini β not just Google. Here's what to change on your site so AI assistants recommend you.
Read the articleΒ· 7 min
Why your business website loads in 8 seconds (and how many customers it is costing you)
An 8-second load time costs you 50% of visitors. Here are the 5 real causes and how to check them in 10 minutes β no tech skills needed.
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